American Journal of Infection Control
December 2018 Volume 46, Issue 12, p1319-1424, e75-e90
Tweeting about measles during stages of an outbreak: A semantic network approach to the framing of an emerging infectious disease
Lu Tang, Bijie Bie, Degui Zhi
Published online: June 18, 2018
:: Semantic networks based on word frequencies and co-occurrences can be used to induce the frames used in Twitter discussion about infectious diseases such as measles.
:: The public used four different frames in discussing the 2015 measles outbreak: news update, public health, vaccination, and political.
:: The public health frame is the most dominant frame in the initial and resolution stages. The vaccine frame is the most dominant frame in the maintenance stage.
:: The political frame is used least frequently during all stages of the outbreak.
:: Understanding how the public discuss measles on Twitter during a break allows public health professionals to create effective messages in communicating with the public.